Young Realtor of the Year

Business Type:

Independent Contractor (Professional Service)

Issue:

Need to increase revenues, but has no extra time available after a successful marketing campaign.

Strategy:

Intellectual Capital

Result!

Realtor now makes $1,000 per day in addition to successful sales revenues with limited time investment.

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Solution(s)

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Value Add Proposition

When other local realtors phone for free advice, he sells them on shadowing him in action for a day, where they are free to take notes, and, guarantee they will not impede his ability to work nor talk to his clients.

A one-hour debrief plus a handout highlighting the most important parts of day are included. A less successful realtor and inexperienced realtor is positioned as an expert and educated.

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Method(s)

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Marketing Materials

Regular, time-consuming phone calls were turned into a source of revenue.

  • Sales Script
  • Referral Program